Creative senior integrated designer with 6 years of experience, working with both top-tier Australian and global companies (CHE Proximity), retail brands (Kathmandu), and smaller niche companies (Hand to Hand store). My work revolves around bringing brands to life, whether collaborating with an agency or an in-house design team. My strengths lie in creating design platforms and systems, developing campaigns, establishing brand identities, crafting unique experiences, and capturing attention.